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Apple to Buy Netflix?

Written By Brian Hicks

Posted October 26, 2010

You could say my options readers are a bit happy today… as the Netflix December 2010 200 calls roar north by more than 200% on the day.

And it’s all thanks to an Apple rumor.

According to an analyst with Gleacher & Company, the transaction could make sense.  “You know, Apple wants to be the first company to seemlessly integrate the home office and the living room,” he says. “What’s limiting them now is basically content and better broadband into the home. In terms of content, they have over 10,000 titles on iTunes. Netflix has over 100,000 titles. That would be a pretty interesting marriage right there.”

But to make it happen, sources tell me, Apple would have to offer a heck of a lot more than $10 billion… an easy feat given Apple’s sizeable cash position.

But enough of what I think. Here’s what the Gleacher analyst had to say to CNBC.